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learning the ropes in marketing

the journal of Michael Werneburg

twenty-eight years and a million words

Toronto, 2014.09.10

We've been on quite a marketing roll at work, recently. We got our new booth made, wrote and handed out some new printed material, got a press release out, attended an industry event, relaunched our website, and announced a new product. Go team!

rand()m quote

Selfish leaders increase risk by placing themselves first. It's a fundamental mistake to assume that what is good for us personally is mutually exclusive to what is good for everyone. That kind of zero-sum game is for cowards, and in the end, we all pay the price for this type of latent, toxic leadership.

—Col. Eric G. Kail