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search engine optimization

the journal of Michael Werneburg

twenty-eight years and a million words

We launched our business website with fairly basic SEO readiness.

I ran it through an SEO grading utility a while back and got a meh rating of 67%. Today, that now stands at 81%. Getting there!

I've now got several small pieces either live or coming into place:

1. a statement of ethics

2. a privacy policy

3. a greeting from the founder

4. improved description and keyword META tags

5. an improved ring buyer's ebook

6. a print version of the ring buyer's ebook

7. a blog entry on how to buy an engagement ring

me

Three good things that happened today:

1. Got my profile photo into the new "founder's greeting" for the site

2. Redrafted the "founder's greeting" based on feedback from testers

3. Made a piece of track for my son's train system while in a long distance conversation